Who we are
Our Story
LIFFT was born out of frustration. Too many fitness apps chase features and end up inefficient for on-the-go coaching. They forget the basics: helping LIFFTers and coaches effectively and progressively overload.
NOTHING ELSE.
We knew the problem wasn’t just about logging reps — it was about making coaching mobile-first, simple, and human-centered. That’s why LIFFT exists: to strip away the noise and let LIFFTers and coaches focus on what really matters.
Our Philosophy
We believe fitness doesn’t need more dashboards or gimmicks — it needs clarity. Our design philosophy is rooted in minimalism, discipline, and ethics. Every feature in LIFFT exists to make training smoother, not more complicated. AI plays a role as a supportive partner, extending the work of coaches — but it will never replace the wisdom and effectiveness of human connection.
Our Mission
Our mission is to deliver the last hypertrophy training app you’ll ever need. We’re building LIFFT to be mobile-first, clean, and stable with tools that make coaching free, fast, flexible, and effortless, all from your phone.
We hope you’ll support us through our creative monetization
(mostly so we can fuel up on matcha)
In return, we promise never to sell your data ❤️
Roadmap
Q4 2025
Private Beta
• Early coaches + LIFFTers onboard •
• Mobile-first testing + feedback •
Q1 2026
Public Beta
• Open waitlist •
• Core features live for wider testing •
Q3 2026
Core Release
• Advanced Coach tools + Social layer •
• Assistant AI + Co-Coach rollout •
2026
Beyond Growth
• Community-driven updates •
• Built once, built right •
Contact us
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!